As industry observer Bob Lefsetz reminded his followers earlier this week, there’s still no standard way to start generating buzz and “make it” in music. Plenty of musicians assume that relentless networking and appearances are what seal the deal—and they’re sometimes right—but Lefsetz’s point was that, more often than not, what breaks you is a chain of random occurrences and pleasant accidents. This notion is reaffirmed by stories like that of Sean Bones’ Sean Sullivan.
